On display at the first floor are various kinds of sports goods, foodstuffs, utensils and electronics products and at the second floor souvenirs, cosmetics, school things and daily necessities.

There is an electron gun range for children on the second floor.

What enjoy popularity among visitors are well-known goods made by the Pyongyang Sports Goods Factory, Wonsan Shoes Factory and other factories of the country.

The shop can also make sportswear on the spot as ordered by customers.

The shop is closely associated with the loving care of respected Supreme Leader Kim Jong Un for the people.