"Three Charms of Hoeryong" in particular have been regarded as the pride of not only North Hamgyong Province but the Korean nation. They mean women, white apricot and earth of Hoeryong area.

The first charm is the beauty of women. The women in Hoeryong area have been widely known as beautiful, friendly, honest and earnest ones that are strong in the sense of justice and full of vitality.

Even foreigners who had visited Hoeryong in the period of feudal Joson dynasty complimented the women of the area on their beauty, saying "it seems all the beautiful ladies of Korea have gathered here".

The second charm is the scenery of Hoeryong covered with white apricot flowers in full bloom. In the flower season, not only the people of the area but those from the neighboring areas used to gather at the banks of the Hoeryong Stream and the Palul Stream to enjoy a flower-viewing picnic.

The Hoeryong white apricot is the best not only in taste but in the efficiency for cancer and aging prevention.

The third charm is white earth of the area, which has been used as high-quality raw material for ceramics, and the beautiful and elegant Hoeryong ceramics made with it.

The ceramics are smooth in shape, dainty in color and various and sturdy in pattern. The famous Hoeryong glazed earthen jar of refreshing ash color is very durable. It is known as keeping the food from rotting and having properties of preventing the endemic.